Outside of the entertainment space, she works closely with ’Special Olympics,’ ‘UNICEF’ and ‘CAST LA” as an ambassador of their international relief efforts. In the motion picture space, Scherzinger voiced the role of ’Sina’ in Disney’s animated blockbuster ‘Moana’ and has recently completed a scripted project for Netflix. On an international platform, Nicole maintains a global presence with multiple television formats including, ‘X-Factor’ in the U.K., ‘Australia’s Got Talent’ on 7 Network in Australia, and has just wrapped the fifth season of the hit U.S. Having reunited the Pussycat Dolls in 2019 with a viral television performance and a new, number one music video, Scherzinger is set to lead their reunion world tour post-COVID. Multi hyphenate talent Nicole Scherzinger is best known as the lead singer of one of the world’s biggest girl bands, ‘The Pussycat Dolls.’ The Grammy-nominated singer has accrued number one singles globally with expansive music accomplishments across a multitude of genres, including performances with opera legend Andrea Bocelli and an Olivier Award nomination for her role in the revival of Andrew Lloyd Webber’s ‘Cat’s’ in London’s West End. At Bingo Blitz, we pride ourselves on our innovative thinking and the reinvention of this classic game that now bridges geographic divides and age gaps, so breathing new life into this song felt like a fitting way to connect generations through a shared playful experience.” The resulting track is fun and catchy, and I am certain people will be singing it for years to come. When I think about Bingo, it makes me think about my family because I used to play it with my family growing up, and it’s super fun.” Dudu Dahan, General Manager at Bingo Blitz, said, “Reinvigorating this song with Nicole and Luis, two tremendously talented artists, was a fantastic endeavor. Fonsi has made the whole project easy and fun. On a behind-the-scenes video recorded on set, Nicole Scherzinger said, “I’ve shot a lot of music videos, and this is on another level. It’s just the story of traveling the world – the outcome is going to be amazing for everybody.” The production is amazing, the sets– I don’t want to use the word surprise because I knew I was dealing with amazing people, but I am very surprised. We need dance, and we need joy in our lives now more than ever. When talking on set, Luis Fonsi said, “I love to write and produce, not only sing and perform, and I was really happy that they let me put my own flavor to the song. Bingo Blitz’s mission is to reinvent how people enjoy Bingo, attracting the next generation of Bingo players through a narrative progression, social elements connecting players from around the world, many regularly updated innovative features including side-games, and player-driven charity donations, as well as popular celebrity partnerships. The track brings a feeling of familiarity and nostalgia but with a distinctly modern and catchy twist, in keeping with Bingo Blitz’s take on the classic Bingo game, designed to attract both older and younger generations. The new track adds Luis’s unique Latin flair to the original song, and Nicole can be seen reclining in a luxurious hotel suite and performing with backing dancers in outfits inspired by each featured location. The full song and video will first debut on Luis Fonsi’s YouTube channel on March 8, 2021, and it will be immediately available for a wider release across DSPs, T.V., radio, and digital players worldwide. The video scenes are closely tied to activities in the Bingo Blitz game, which encourages its community of players to “Discover the World” through social interaction and themed designs based on different global cities. The video features Nicole and Luis dancing and singing their way around different global locations from a Tokyo market to the New York subway system – all shot in Miami. “She’s BINGO” is a modern reinvention of the disco classic “D.I.S.C.O.” by Ottawan, originally released in 1979. The collaboration has been organized by the world’s most popular free-to-play mobile bingo game, Bingo Blitz, which is played by over one million daily players. Luis Fonsi and Nicole Scherzinger have teamed up with Playtika to create “She’s BINGO,” a new song and video produced by MC Blitzy.
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